Three Questions with Cheryl Schoenberg

Cheryl Schoenberg, Owner, From the Ground Up Photography

Cheryl Schoenberg, Owner, From the Ground Up Photography

Many entrepreneurs have varied backgrounds. Have you always been a photographer?

I actually have a degree in chemical engineering and worked for Proctor & Gamble for almost a decade. When our family relocated for my husband’s military career, I took a professional hiatus and dedicated my time to raising our children.

Believe it or not, my path to a career in construction photography started on a high school football field. Sitting high in the stands isn’t the best vantage point to watch your child if they are a member of the marching band. Sensing that other parents were frustrated with our “birds-eye” view, I assembled a photo team to shoot various events. With the support of the band director, we were given field access which allowed us to shoot about 5,000 photos a season. The photos were then made available for purchase to families, making it the largest fundraiser in the band’s history to that date and planting the seed for my next career.

What led you to the KC Strategic Partnership Program and what have you gained from it?

It was at one of Edgemoor’s community meetings that I first heard about the SPP program and then again while I was applying for my WBE designation from Kansas City. The instructors really provided us with an education on the construction industry, which was particularly helpful for me since I didn’t have a construction background. I also came out with a much clearer understanding of how business is done, which is extremely helpful as I look forward to working on this project for the next four years.

What does working on the New Terminal Project mean to you?

It of course mean’s a great deal to me professionally, but personally too. On a professional level, the ability to chronicle a project of this magnitude is tremendous. When people ask what it’s like to be on site, getting that close-up view, I always say, “It’s really kinda cool” because it is. On the personal side, I have a family connection to the original KCI. My mother-in-law’s uncle was Clarence Kivett, “the” Kivett of Kivett & Myers, the KC architecture firm who design the current KCI terminals. When talk of replacing the terminal started, they were naturally opposed for sentimental reasons, but now are on board and pleased that I will be documenting the process.